Employee Benefits · New Jersey

Benefits strategy for employers who are tired of surprises.

7 Star Brokerage Services is an independent employee benefits brokerage in Woodbridge, New Jersey. We help employers design, place, and manage group health and ancillary programs — and we tell you what a renewal really means before you have to explain it to your people.

What we do

Group medical

Fully insured, level funded, and self-funded programs — with a straight comparison of what each structure costs you at renewal, not just on day one.

Ancillary & worksite

Dental, vision, life, short- and long-term disability, and voluntary lines built to round out a plan rather than pad it.

ICHRA & individual strategies

For employers where traditional group coverage has stopped making sense, a defined-contribution approach that gives employees real choice.

Renewal & cost containment

Claims and utilization analysis, plan modeling, and a negotiation posture that starts months before the renewal letter arrives.

PEO evaluation

Independent analysis of whether a PEO arrangement actually serves you — and what it costs relative to going direct.

Administration & compliance support

Enrollment, benefits technology, employee communication, and the compliance calendar that keeps a plan out of trouble.

How we work

Independent, and it matters.

Most employers do not have a benefits problem. They have an information problem — a renewal arrives with a number on it and nobody can explain how it was built or what would change it.

We work the other direction: understand the population, model the options honestly, and put a recommendation in front of you that survives a hard question. Because we are independent, the recommendation follows the analysis rather than a quota.

  • Analysis before recommendations, every time
  • Plain explanations of what drives your cost
  • Renewal work starts early, not at the deadline
  • Placement with admitted, A.M. Best–rated carriers
  • You talk to the person doing the work

About

Evan Rosenthal

Founder & Managing Member

Seven years in employee benefits, advising employers on group medical and ancillary programs across New Jersey and the New York metro area — including fully insured, level funded, and self-funded arrangements, and ICHRA strategies for companies where traditional group coverage no longer fits.

He founded 7 Star Brokerage Services to do that work independently, with a smaller book and more attention on each client.

Licensed New Jersey Insurance Producer — Accident & Health or Sickness

Panelist, “Navigating Renewal Season Roadblocks,” a webinar on ICHRA as an alternative to traditional group coverage (2025)

B.B.A., Marketing and Entrepreneurship & Innovation — Drexel University

Carrier experience

Coverage placed with admitted, A.M. Best–rated carriers, including:

Horizon BCBSNJ UnitedHealthcare / Oxford Aetna Cigna Empire BlueCross BlueShield EmblemHealth Ambetter Health

Ancillary and disability:

Unum MetLife Guardian Principal The Hartford Lincoln Financial Delta Dental VSP Aflac

Let's look at your renewal.

Whether you are shopping, renewing, or just want a second read on the numbers you were handed — a conversation costs nothing.

[email protected]
Woodbridge, New Jersey